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Influencer Privacy Policy


1.1.  This Policy governs the person and/or organization (collectively referred to as "Influencer”) providing influencer marketing services (hereinafter referred to as the "Influencer Services”) to promote the offerings made available by merchants on iLike (hereinafter referred to as the "Platform”). This Influencer Services Policy (hereinafter referred to as the "Policy”) shall be additional undertakings by the Influencer in addition to the iLike User Terms of Service Agreement. The Influencer agrees to be bound by this Policy and any amendments to the foregoing issued by KRU from time to time. By accessing and/or using this Platform and/or providing their Influencer Services, the Influencer(s) acknowledges that it has agreed with the Policy. 

1.2.  KRU reserves the right, to change, modify, add, or remove portions of this Policy at any time. Changes will be effective when posted on the Platform with no other notices provided and the Influencer(s) is deemed to be aware of and bound by any changes to the foregoing upon their publication on the Platform.

1.3.  For the avoidance of doubt, by using the Platform, the Influencer agrees to be bound by this Policy (as defined below).


2.1.  All Influencers registered on the Platform shall be verified, approved and certified by KRU. Only the Influencers who are certified by KRU shall be eligible to provide the Influencer Services and receive the sales commissions for the Influencer Services for the Influencer’s role in promoting/offering/selling the merchants’ offerings on the Platform, via the Influencer’s social media account(s). 

2.2.  All Influencers shall be entitled to 70% of net receipts of Influencer Marketing Services Fee only for the successful transaction by the Buyer and fulfillment by the Merchant as stated in the iLike User Terms of Service.

2.3.  KRU reserves the right to publish the Influencer’s name and relevant details on the Platform and/or any other marketing materials to be shared with the merchants at any time throughout the term of engagement.

2.4.  The appointment of the Influencer for the Influencer Services is on a non-exclusive, non-partnership and non-employment basis to endorse and promote the merchants’ offerings on the Platform to the target audience.


3.1.  The Influencer shall be engaged for an initial term of one (1) year and shall automatically renew for an additional one (1) year thereafter unless either party provides thirty days prior written notice of the party’s intention for termination. Either party may terminate the engagement at any time without cause upon thirty days prior written notice to the other party.


4.1.  The Influencer shall deliver the agreed number of posts on the agreed platforms according to the delivery schedule specified by KRU. The Influencer Services shall conform to KRU’s brief, specifications and instructions that will be communicated to the Influencer via email or any other medium from time to time.

4.2.  The Influencer shall always abide by the rules of the relevant social media platforms and societal standards, including not to make any offensive, abusive, controversial and/or any other remarks of which may cause reputational damage to the product, merchant, Platform, KRU and/or any other parties related to the Platform and KRU.

4.3.  All social media posts must always be in good taste and free of inappropriate language and/or any content promoting bigotry, racism or discrimination based on race, gender, religion, political affiliation, nationality, disability, sexual orientation, or age.  


5.1.  KRU shall provide the necessary content and briefing materials to enable the Influencer to perform the Influencer Services. All copyrighted content belonging to KRU and the merchant(s) shall remain to be the sole property of the said parties.

5.2.  The Influencer is responsible to undertake all cost to produce the creative materials published on the Influencer’s social media platforms. This includes to perform the services at the Influencer’s own expense and use the Influencer’s resources and equipment.

5.3.  If the Influencer has obtained employees or agents (the "Influencer Personnel"), the Influencer shall be solely responsible for all costs associated with the Influencer Personnel.


6.1.  While the Influencer’s engagement is non-exclusive basis, the Influencer must not mention the competitors to the merchant and the Platform (including publishing name, product, logo, etc in the form of any video, audio, pictorial, graphical and/or textual content), in the same social media post.


7.1.  Pursuant to the Influencer’s full compliance of the terms as stated in Items 4, 5 and 6, The Influencer shall be given automatic approval to produce and publish social media content to promote the offerings and the Platform unless specifically stated in the KRU’s brief if additional approval from the merchant is required.

7.2.  For all the content that is published, KRU reserves the right to issue notice to the Influencer to make any amendment and/or remove/delete the content on the Influencer’s social media account if KRU or the merchant(s) finds the content to be inappropriate or not suitable to the merchant’s and the Platform’s brand and corporate reputation.  


8.1.  During the course of the Influencer's performance of the Influencer Services, the Influencer will receive, have access to and create documents, records and information of a confidential and proprietary nature to the Platform and merchant(s). The Influencer acknowledges and agrees that such information is an asset of the Platform or its merchants, is not generally known to the trade, is of a confidential nature and, to preserve the goodwill of the Platform and its merchant(s) must be kept strictly confidential and used only in the performance of the Influencer's duties.

8.2.  The Influencer agrees that the Influencer will not use, disclose, communicate, copy or permit the use or disclosure of any such information to any third party in any manner whatsoever except to the existing employees of KRU or as otherwise directed by KRU in the course of the Influencer's performance of the Influencer Services, and thereafter only with the written permission of KRU. Upon termination, or upon the request of KRU, the Influencer will destroy or return to KRU all of the confidential information, and all copies or reproductions thereof, which are in Influencer's possession or control.


9.1.  When publishing posts/statuses about the Platform and its merchant’s products or services, the Influencer must clearly disclose the Influencer’s "material connection” with the Platform, including the fact that the Influencer was given any consideration, was provided with certain experiences or is being commissioned for a particular service. 

9.2.  The above disclosure should be clear and prominent and made in close proximity to any statements that the Influencer makes about the Platform or its merchant’s products or services. Please note that this disclosure is required regardless of any space limitations of the medium (e.g. Twitter), where the disclosure can be made via Hashtags, e.g. #sponsored. 

9.3.  The Influencer’s statements should always reflect the Influencer’s honest and truthful opinions and actual experiences. The Influencer should only make factual statements about the Platform, its merchant(s) or the merchant’s products which the Influencer knows for certain are true and can be verified.


10.1.  The Influencer is engaged as an independent contractor of the Platform. The Influencer acknowledges and agrees that: 

  10.1.1.  the Influencer is solely responsible for the manner and form by which the Influencer performs under this Agreement;

  10.1.2.  the Influencer is a self-employed individual, who performs services similar to the services for various entities and individuals other than the Platform;

  10.1.3.  the Influencer is responsible for the withholding and payment of all taxes and other assessments arising out of the Influencer's performance of services;

  10.1.4.  neither the Influencer nor any of the Influencer's employees or independent partners shall be entitled to participate in any employee benefit plans of KRU. 

With the exception for item 2.6, any discrepancy between the Policy and iLike User Terms of Service Agreement, the terms and conditions in the iLike User Terms of Service Agreement shall prevail and supersede all the contradictory terms stated in this Policy.